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Introduction to Facebook Ads
Introduction to Facebook Ads & Business Manager
Introduction to Facebook Ads & Business Manager (2:46)
How to create your business manager account (3:28)
Overview of the Business Manager (11:46)
Adding your ad account and page to the business manager (16:23)
Creating your first saved audience (23:10)
Overview of the ads interface (14:25)
Overview of ad objectives (11:23)
Overview of ad sets & placements (11:10)
Overview of creating an ad (13:51)
Reviewing your ad and using the preview tool (5:52)
Review your ad's performance (columns & breakdown) (25:39)
What is the Facebook pixel? (9:16)
How to see if the Facebook pixel is installed (4:10)
Installing the Facebook pixel on your website (9:13)
Creating lead events for conversions (18:55)
Creating custom conversions using Thank You pages (6:48)
Using UTM tags to track results (29:48)
Create a re-targeting campaign (9:12)
Overview of creating an ad
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